Sony Pictures CEO Tony Vinciquerra recently told the Los Angeles Times that Kraven the Hunter was “probably the worst launch” he’s had in his nearly eight years at the studio. , further added: It’s not a bad movie. ”
Kraven was released in theaters on December 13th and grossed just $11 million, making it the lowest-grossing Marvel movie ever released by Sony. The film’s current domestic box office gross is just $18 million, but its worldwide box office gross is $43 million. These are more or less disastrous results for a superhero movie, with Madame Web being a huge flop with $100 million worldwide and Venom: The Last Dance being the lowest in the series. The film ended a lackluster year for Sony’s comic book films.
“Let’s just talk a little bit about ‘Madame Web,'” Vincichella said. “‘Madame Web’ was just crucified by the press and did poorly in theaters. It wasn’t a bad movie, and it was a big hit on Netflix. For some reason, the press didn’t like ‘Craven’ and ‘Madame Web.’ ” decided they didn’t want to make these movies and critics just destroyed them. They did that with Venom, and audiences loved Venom and made Venom a huge hit. These aren’t terrible movies. For some reason, they were just destroyed by critics in the press. ”
Critics’ distaste for Sony’s Marvel films is one reason Vinciquerra believes the studio needs to “rethink” how it promotes the Spider-Man universe.
“I was bitten by a snake. If I put out another work, no matter how good or bad it is, it’s going to be destroyed,” he told the LA Times.
Vinciquerra doesn’t think Sony’s Marvel movies are terrible, but critics might disagree. “Madame Web” has a score of 11% on Rotten Tomatoes, while “Kraven” has received less positive reviews from critics, with a score of 15% on Rotten Tomatoes.
In addition to “Madame Web” and “Kraven,” Sony also released “Morbius,” starring Jared Leto, which received negative reviews and performed poorly at the box office. Earlier this month, Sony officials admitted to Variety that Craven, Madame Web and Morbius were creative and critical duds. ” claims to have indeed made a profit). Going forward, the studio will need to be more careful about which characters from its stable of Spider-Man characters it promotes into its own film series, they said.
Sony is currently working with Disney’s Marvel Studios on a fourth Spider-Man movie starring Tom Holland. To read Vinciquerra’s latest profile in full, visit the Los Angeles Times website.
