TARUN TAHILIANI is a name that does not require a referral, even if he is not familiar with the fashion world. His vision of fusion of Indian craftsmanship with Western aesthetics with almost 30 years of career, has opened the Indian fashion industry on a global platform.
It can be argued that wearing TARUN TAHILIANI costumes may be much more acquired by most people, but Couturier is now working with Aditya Birla Fashion Retail Limited (ABFRL). I started a slightly different journey from the retail brand TASVA. Men’s wear.
TARUN TAHILIANI | Photo Credit: GIRI KVS
Tasba, released in 2021, currently has several stores in major Indian cities. The designer has recently been in Bengalur, introducing Tasba’s new wedding collection and the release of a new store in Indiranagar.
This collection is a harmonious interaction of floral pattern, fluid, and geometric artwork, not only rooted in Indian tradition, but also creates a modern design. Inspired by the complex elegance of The Tree of Life, Lippan Art, and the liquidity of PaisLeys, it is decorated with Indian embroidery technology such as AARI, Zardozi, and Mirror Work.
TASVA fashion show Tarun Tahiliani. | Photo Credit: Special arrangement
In the opening and fashion shows of the store in Bengalur, the designer talked about his new collection, today’s Indian textile status and the creation of the collection.
“We have been working as TASVA for two years, so we are strengthening many learning about customers into collections. For example, from soft pastel such as ivory, lilac, beige, pale yellow for Hardy Selemony. And the man who has used it to the mustard, it will bring a celebration to our Indian culture.
“This collection has a subtle texture Bundis with a lot of color options. There is also a Patra’s work. It looks like a mirror work. We are always reconsidering the fit and comfort. Masu.”
In particular, when the Indian fashion industry is discussing the revival of Indian craftsmanship in the progress of consumer -led culture and rapid technology, Tarn accepts modernity.
“We have been conducting a lot of innovation in technology and medicine, but for fashion, we need to stop making it look like a royal -in costume. Currently there is a lively new India. We have to design for their needs, such as tulidal zipper, or corsetchori. is.”
“Anyone in Cita and Gita’s Hemalini costumes seems to be ridiculous in today’s world unless it’s a movie of the times. The times, life, and trends will change -Fashion evolves. I need it, “he added.
For many years, the handroom has been hit because the machine has entered the fashion industry. “We have to adapt with the times, but there may be no noticeable differences in PowerLooms and Handlooms products, but the price decline is important. It is a dilemma, but we are dilemma. I do a lot of jobs to maintain a great weaving and craftsmen.
When asked about the current inspiration, Tarn talked about a recent visit to Kumbu Mela, which is ongoing in Prayaglaj. His relationship with Kumbh was also reflected in the 2013 KumbHBack collection, which was drawn out of Sadhus color palette. “From the recent visit to Kumbh, I use those colors, but as a color of Mugal, not a normal color tone. As a designer, the idea is always fused in your head, which is us. This is the most interesting part of the job.
Tarun introduces his collections in several domestic and international shows under his belt and some of the world’s most prestigious runways. Looking back on his journey, he states: “My first solo show was a 1994 AIDS fundraising activity, 400 sitting dinner, and my show in Milan (in 2002, he showed his collection in Milan. I was a designer).
“We started a show in one sally, from jewelry to dot pants, with three Lehengas. Everything was modern along the line of Western women, and Tarun Tahiliani. I have never seen such energy at the show, so I feel that the last two TASVA shows are worth noting. “
Tarun has one of the advice that TARUN has in the future designers, “This is a brutal and fierce world, and we are in the era of social media where things are copied faster. To pursue it as if you had to do it. “
Disclosure -2025 February 4, 44 AM ist