The 2025 Grammy Award was a lively celebration of the lively year of music. The year of Chapel, Charli, Sabrina. Taylor, Beyonce, Billy. “BRAT”, “Tipsy”, “Not US Like US”.
However, on Wednesday, January 8th, everything changed due to the angry of the wildfire in Los Angeles, the hometown of the Grammy Award. Following the 2021 and 2022 Cobid shows, for the third time in five years, the Grammy Awards usually have to be more serious and sometimes sad. I didn’t. “I admit that I was looking forward to a simple show,” said Harvey Mason Jr., CEO of recording academy.
Many people called for postponement of the February 2 shows, but almost all of the Grammy Week Party was canceled immediately for the executive producer of the show, Mason and Benwinston. There was no doubt about doing it. Approximately 6,500 LA-AREA people are working on major prize shows such as Grammy Awards, affecting the local economy of about $ 200 million.
“On the other hand, there are things you can do on the platform,” Mason says. “But if we cancel or postpone the show, how will it affect thousands of people working on it?”
Winston adds as follows. “Cobid, postcoobid, two (Hollywood industry) strikes, and so on, to all the working people who make a living from those stage hand, costumes, makeup artists, drivers, catering, PA, and grammy. We are not showing.
Ben Winston, left, Harvey Mason Jr.
Getty Image A for Recording
Therefore, it became a familiar scenario, and the recording Academy, the broadcasting partner CBS, and the Winston team started working. “I started calling on Wednesday,” Mason recalls. “I had met and zoomed with state leadership, local leadership, fire department officials, tourism managers, and many hotel managers, and they all said. For the image that the city is being held for business, you have to do it for people. I was. For the money to gather musical events. ”
MUSICARES, a recording Academy charity, paid more than $ 30 million to the music community during the pandemic, but quickly jumped. It not only fixes the annual welfare concert (praising this year’s Great Full Dead) for fire, but also began to collect funds immediately. At least $ 2.2 million.
According to the Tourism Bureau in the city’s marketing area and the director of the CEO, the local hotel, whose local hotels were only 30 % last week, had only 30 % of local hotels, but first. Was worried that the Grammy Prize attendees would take a hotel room from the locals, but they were the Convention and Visitor Bureau. This may be due to the decline in sightseeing fire and the hotel is not a long -term option that can be executed for local residents.
On January 13, the Academy officially announced that the show is moving forward. Mason said, “The only reason we canceled or postponed is whether it is physically and logistic to hold a show -if the fire department is not safe, or the police station. The government said he would not do the infrastructure or the local thing. “
But he is as clear as to what the show will be. Although it is neither a fundraising activity nor a profit, he emphasizes that it is a “collected show.” “It’s not a teleson. The lower part of the screen is executed (a) (Chyron with a), which is not a type of event. It is a chance to use the platform. Yes, thankfully, CBS partners can be useful -it can raise funds and consciousness, but there are still performance and awards.
“That’s different, but I don’t say it’s dramatically different,” he continues. “There is another tone. There are discussions and segments around the fire and donation components. We continue to perform. We are still awarded and praise music, but something happens. You will know that you are, and we know that we use music. “
Balance between gravita and celebration is a familiar challenge for these teams and has returned to the host trevers Noah. The Grammy Awards in the Cobid era introduced some of the remaining elements, such as tables full of celebrities in front of the arena. Only the invitation is a 2021 show, which is partially socially distinguished. There is also a relatively long and commercial segment of the ceremony. However, Winston pointed out that this year’s pivot did not bring a full -fledged overhaul.
“It’s not a new show,” he says. “We haven’t canceled the performance, but we have some new performances, some artists have changed the songs, but our work is to set up tones, not artists. I think it’s still a great performance, but we have been working in the past. I know what happens in a wider world. “
However, the Academy has decided to “condense” the normal tens of or more grammy week events and focus on four instead. All of them have added fire recovery factors. Show itself. The other two events, including a small number of non -academy Grammy Week events, including two All -Star Fire Adsites, which will be held on Thursday and Intuit Arena, have fire rescue elements.
“There was no more important or more important event than other events,” Mason says. The feeling of focusing our efforts in what many people can gather and do the best things. “
Winston emphasizes that most of the weekly parties, brunch and dinner has been canceled. “I think the party is different,” he says. “Having hors d’oeuvres and champagne when there are people on the road facing the devastation may not be heard, but the grammy show itself is very different and the difference is different. I think it can be born. “
Certainly, Mason concludes: “When I saw a person or a friend who lost the studio, lost a house, lost musical instruments, and loses a livelihood, we were in the past five years after all the struggles and struggles in the community. He says that he has to do as much as possible to use it, raising his consciousness, and not only this week or next week, but also this week. Includes the necessary financial resources to support people.
However, as the fire continues to intensify throughout the LA county, harsh reality remains. The situation can be miserable at any time. “Whenever I speak, I always use it as a warning,” says Mason. “If the situation gets worse, all bets are off.”
See MusicareS.org for how to support the music community with Wildfire Relief.
