Apple’s CEO Tim Cook said these features reached more users in Europe this spring, up 3.14% in post-market trading. Apple approaches AI more carefully than many peers, avoiding the huge data center spending of rivals such as Microsoft, and instead imagining AI as a feature that helps sell modern hardware.
Earlier this week, China’s Deepseek was rewarded when it sparked a price war horror, sank some stocks in Apple’s competitors and unveiled free AI technology that sent out a small share of iPhone maker.
Despite the stumbling of AI rollout, Apple’s overall sales and profits rose due to stronger sales than expected for the first quarter of iPad and Mac.
And Chief Financial Officer Kevan Parev gave us a forecast for the current second quarter scope. The company said it expects sales to increase in the low-to-single number range after considering the negative 2.5% points impact from the strong dollar.
“We’re committed to providing a great opportunity to help you,” said Gil Luria, managing director at DA Davidson. iPhone sales fell to just $69.14 billion on Just Ended Quarter, compared to the $71.03 billion forecast by analysts, according to LSEG data. China’s revenue fell to $185.1 billion, down from $20.82 billion the previous year, down from the expected $21.333 billion by a visible alpha survey of five analysts. Wall Street’s total revenue of $124.12 billion for the first quarter ended December 28th at $124.12 billion, but revenue of $2.40, according to LSEG. has comfortably beaten the $2.35 consensus goal. iPhone makers have placed AI as a new set of features and features, such as email drafting and phone transcription, but the company has been rolling out features over time, and still secured local partners in China Not done.
In an interview, Apple CEO Tim Cook said that an AI feature called Apple Intelligence is driving the company’s new devices.
“In the market where Apple Intelligence was deployed, we found that the iPhone 16 family’s performance year-over-year was stronger than what Apple Intelligence was unavailable,” Cook said.
Cook said in April that Apple Intelligence was coming in new languages like French and German, but he said there was no timeline as to when it will be available in China.
“We will continue to work with regulators and release it as soon as possible,” Cook said.
Cook told Reuters that about half of Apple’s 11% decline in Chinese revenues was attributed to changes in the amount of stock held by the company’s resellers. Last quarter MAC Sales benefited from a new lineup of Mac Mini, iMacs and MacBook Pro with new M4 chips. Apple Intelligence features are more widely available on Apple Macs and iPads. This means that there are stronger chips due to their larger size.
“Silicon is great for running AI workloads, so I think that’s the very important reason why people upgrade,” Cook said.
According to LSEG data, Apple’s Mac and iPad sales exceeded $8.99 billion and $8.09 billion, respectively, and exceeded $7.96 billion and $7.32 billion.
Apple says its services business, including Icloud Storage and streaming music and video services, has reached sales of $26.34 billion, up 13.9% from the previous year, exceeding $260.9 billion.
“The company’s careful approach to AI rollouts has attracted criticism, but the growth of robust services and the expansion of ecosystems provides key momentum to mitigate the ongoing iPhone struggle in China “It’s been,” said Jacob Bourne, an analyst at Emarketer.
According to LSEG data, the company’s wearable segment, including the Apple Watch and Airpods line, saw sales of $11.75 billion compared to analysts’ forecast of $120.1 billion.
