Louis Vuitton just reunited with artist Takashi Murakami, who created the Glade Bubblegum Pop handbag collection in the ’90s, and the internet is already obsessed with their second collaboration. Here’s everything you need to know about the OG link, why it’s back, and where you can buy it.
Why is Takashi Murakami recognized as the GOAT?


Takashi Murakami, known for his almost childish art style, is a contemporary Japanese artist who has partnered with many brands during his career. But his 2003 collaboration with Louis Vuitton may be his most famous. He is best known for his art of floral and animal motifs and mascots, inspired by traditional Japanese art and post-war Japanese culture.
When did LV x Murakami first link up?


Back in the early 2000s, Marc Jacobs (goat, IYKYK when it comes to high fashion collaborations) led Louis Vuitton, bringing all kinds of collaborations with artists into his collections. It was Jacobs who commissioned Murakami in 2003 to collaborate on a series of Louis Vuitton handbags that changed the trajectory of the relationship between fashion and art. For this series, Murakami reimagines LV’s iconic monogram using a childlike art style, designing bags with sweet floral characters and a bright color palette.
The first LV x Murakami drop left the fashion world suffocated. You’ve probably seen how handbags swept into pop culture in the early 2000s. Murakami’s now iconic LV monogram has stood the test of time, seen on the wrists of numerous celebrities in movies and music videos. It is still considered a holy grail fashion item.


In 2015, WWD reported that after a conversation with an employee at Louis Vuitton’s Saks New York store on Fifth Avenue, who said OG LV , Louis Vuitton reported: With the iconic Murakami monogram bags discontinued, resale prices for second-hand items have skyrocketed.
Why did LV x Murakami come back?
Now aptly labeled an “iconic reissue” by Louis Vuitton, LV’s second link with artist Takashi Murakami has rocked the internet just as hard as the first. The second collaboration, which was heralded in a campaign starring Louis Vuitton house ambassador Zendaya, was just released today (January 1, 2025) and is selling out quickly.


Highlights of the LV x Murakami Re-Edition collection include the LV x Murakami Speedy 25 (£2,390.00), LV x Murakami Alma BB Bag (£2,120.00) and LV x Murakami Carryall PM Bag (£2,620.00). However, there are some more affordable options such as the LV x Murakami Monogram Superflat Square 90 Scarf (£445.00), LV x Murakami LV Keychain (£360.00) and LV x Murakami Multicolor Scrunchie Scrunchie (£185.00). ).
If you would like to get your hands on a piece from the LV x Murakami reprint link, click this link to see the complete collection, including handbags, sneakers, keychains, and other accessories.
Featured image from Louis Vuitton ©
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